PosteVita / PosteItaliane

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General Catalog 2017, seven languages, 12 Countries.

PosteVita is a Poste Italiane (Italian postal services) subbrand, working on insurance branch. We did a series of posters for advising on products about life, injuries or work insurances. We played with the idea that when you have a problem, your money is exposed. But not withPosteVita insurance. The Headline says: When you are without defenses, don’t remain uncovered. The Subhead says: We give the best of us in the worst moments.